Marie Claire: Bathing Beauty

It seems yesterday’s synchro is experiencing a modern reinvention. Reportedly, Kate Moss just took it up and raves about how toned it’s made her. (She wasn’t toned to begin with?) The budding fad can be traced back to Los Angeles, where a rotating cast selected for their “grace, skill, and beauty,” asserts Aqualillies founder and creative director Mesha Kussman – formed in 2008, and have since held gigs at the Roosevelt Hotel’s weekly celeb-studded Hollywood-land party, and at private functions like Justin Timberlake’s birthday. Incidentally, the company realized a dream last year where they swam for the “Million Dollar Mermaid” herself, Esther Williams, at a swanky event for Turner Classic Movies Film Festival. “It was such an honor!” gushes Kussman.